ROUNDTABLE - School Store and Pop Up Events: Strategies, Trends, and Fresh Ideas

Step into the world of school store management and Pop Up Events with SWAG—explore the latest challenges, wins, and creative opportunities. Is your store online, in-person, or both? What items are flying off the shelves, and how are you gearing up for Spring, Graduation, and Summer? Let’s talk hot new merchandise, clever pop-ups, and community events that drive both traffic and connection. From inventory tips to staffing solutions, this roundtable is your chance to share insights, brainstorm ideas, and tackle questions with a supportive group of peers. Thinking about starting a school store? Bring your questions, and leave with a playbook of best practices to kick things off successfully!

This discussion is open to SPARC members only. We welcome and encourage participation from anyone with involvement in auxiliary programs including Directors, Assistant Directors, CFOs, and any other school personnel that are interested. The discussion will be facilitated by SPARC Senior Advisors, with the goal of encouraging the participation of all attendees. Recordings are available to SPARC members within 48 hours on SPARC Connect.