ROUNDTABLE - Marketing (04/09/26)

This peer-driven conversation will focus on marketing strategies that support auxiliary and summer programs. Topics include branding, messaging, social media and digital marketing, enrollment funnels, and other activities that help schools reach the right audiences and increase participation.

This discussion is open to SPARC members only. We welcome and encourage participation from anyone with involvement in auxiliary programs including Directors, Assistant Directors, CFOs, and any other school personnel that are interested. The discussion will be facilitated by SPARC Senior Advisors, with the goal of encouraging the participation of all attendees. Recordings are available to SPARC members within 48 hours on SPARC Connect.